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The Trump Organization is planning a chain of hotels without the Trump name — here’s what they could look like

The Trump family is pushing on with the launch of a new hotel chain called Scion, the Associated Press reported Friday.

Eric Danziger, CEO of Trump Hotels, confirmed to the AP that “it’s full steam ahead,” with the project. “It’s in our DNA. It’s in the Trump boys’ DNA,” Danziger said in reference to Trump’s two eldest sons, Eric and Donald Jr., who have been put in charge of the Trump Organization.

The new chain of hotels, which will not carry the Trump name, were announced in September 2016. The plan is to target millennials with cheaper rooms and read more >>>

Source : BusinessInsider.Com

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